MEN’S SKINCARE. SIMPLIFIED

A complete skincare system designed for consistency, not complexity

Why Raw.

Designed for men who value restraint.

RAW was created to remove confusion from men’s skincare.
No 10-step routines. No exaggerated claims.

Everything your skin needs. Nothing it doesn’t.

A gentle daily cleanser that removes dirt without stripping your skin.

Lightweight hydration designed for all-day comfort and balance.

Weekly exfoliation to reset your skin and improve texture over time.

Designed as a complete routine. Not individual products.

Every ingredient is chosen for function, not marketing

RAW is built around proven, skin-safe ingredients that work with your skin, not against it.

No unnecessary fillers. No exaggerated claims. Just formulations designed for daily Indian use.

Dermatologically tested

Suitable for daily use

No harsh chemicals

No exaggeration. Just honest experiences.

“I wanted a simple routine that actually fits into daily life. RAW does exactly that.”

— Rohit, 29

“I wanted a simple routine that actually fits into daily life. RAW does exactly that.”

— Rohit, 29

“I wanted a simple routine that actually fits into daily life. RAW does exactly that.”

— Rohit, 29

Designed for daily consistency.

One Routine. Nothing Unnecessary.

One complete system designed for everyday use.

Easy to follow, morning and night, without overthinking.

Only what your skin needs. Nothing unnecessary.

One system. Three essentials. Built for everyday use.

Cleanse without stripping
Moisturize for AM and PM
Exfoliate once a week